One of the best technique of driving traffic to your website is writing articles and publishing them at ezine and article websites with your signature that contains a link to your website in the end of the article.

for me that method worked before and working now check my pr3 site at my hosting website
it helps you build backlinks to your website, and the really cool thing about that is that other bloggers using that articles in their own blogs, that more backlinks for you

There are some ways to write articles:
1. Write articles yourself - the hardest method is writing them yourself
2. Buy articles - there is lots of freelancer websites where you can find professional writers who can write you articles for very cheap prices
3. Rewrite other people articles yourself with a little help from a very nice content rewrite script that i found in the internet (look at tool number 3)

i love this tool because it takes text and change it to the same content but different words, there is still changes that you need to do by hand, but it saves lots of time in rewriting articles